Creative Director & Co-founder
Nicky is a brand expert who works across fashion, luxury and retail to create an impact for guests and visitors. The original founder of YFW, Nicky now manages our creative teams and works as art director across the YFW events.
Head of PR
Jo’s exceptional work as our PR Associate has led to client features across national and industry-leading publications. Her ability to understand the specific needs of the countrywide press, combined with her extensive expertise in marketing and communications, makes Jo the perfect person to tell the story of YFW.
Head of Hair & Makeup
Sonia is a make-up artist with a passion for all things make-up, beauty and style. Based in North Yorkshire, Sonia travels all around the world and across the UK to work on weddings, TV shoots, editorials and fashion shows.
Combining a passion for fashion and photography, Grace joined the YFW team as a content creator to showcase York's evolving fashion scene. Through video content on TikTok and Instagram, she aims to introduce emerging younger creatives to YFW.
Marketing & Operations Executive
With a strong background in marketing, Bea joined the YFW team to increase our reach on social, and to help organise events taking place in the YFW calendar.
Lyndon is an experienced photographer, with a particular focus on fashion and portraiture. He can turn his hand to most aspects of the photography process, from managing a studio to providing creative lighting solutions for every situation. His images can be seen in numerous modelling portfolios, as well as books and magazines.
Associate Director at Browns Department Store in York specifically delivering Sales and Customer Service training and working on enhancing the customer experience in the stores.
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